New Christmas Pop Up at Regent Arcade to Showcase Great British Flowers
Posted on: October 1, 2015
Only 10% of the flowers grown in Britain are sold here, which is why Heather Gorringe set up the highly successful Great British Florist to specialise in selling only British flowers in season.
The florist with a difference is to open a pop up shop in the Regent Arcade later this month.
Scott Lahive, centre manager at the Regent Arcade is delighted to welcome the Great British Florist to the Arcade. He said: “I was blown away by their creativity and love the idea of selling flowers that haven’t been flown thousands of miles from other countries. There’s nothing else like this in Cheltenham and the new pop up will add an extra dimension to our Christmas offer with its array of winter flowers and pretty gifts.”
Some of the blooms are grown on Heather’s own Duchy Estate farm in Hereford and the others are sourced from 11 other flower farmers across the UK.
The business was started three years ago online. Heather’s niece Sandra Montague came up with the branding and the pair opened their first pop up shop in Hereford’s Old Market Shopping Centre last Christmas. The concept was so successful that it re-located to a permanent site in the city and now also provides the flowers on sale at the new Gloucester Services on the M5.
“There’s something special about buying flowers when they are in season, “said Heather. “Customers are amazed to see how wide our variety is all year round even in winter and tell us it’s lovely to receive a bouquet that looks as if it has just been picked from the garden.”
The Great British Florist will be offering a full florist service from its stall at the Regent Arcade. It prides itself on giving customers flowers in the way they want them. Explained Heather: “At weddings for example, brides and their family sometimes want to arrange the flowers themselves but want a bit of help with the bouquets and larger arrangements. We’re happy to tailor our service to suit and enjoy working with customers to create the look they want to achieve.”
The Great British Florist will open on 26 October at Regent Arcade and is currently looking to recruit three members of staff. For details visit: www.greatbritishflorist.co.uk/blog/wont-sell-pretty-flowers/
Categorised in: General news